Making a Gamble Magazines Put All Their Chips On Poker Craze

Summary

---

ATLANTA - Bluff magazine routinely reveals a world at the top of the poker craze that few get to see, of millionaire card sharks who spend money with abandon, use $1,000 chips as coasters and fly like rock stars from one glitzy casino to another.

But like its name, Bluff's glamorous gloss is all for show. It spins its stories nearly a continent away from the poker mecca of Las Vegas at its headquarters in Atlanta, where the most exciting legal gambling experience is scratching off a lottery ticket.

See the full content of this document

Extract

---

Making a Gamble Magazines Put All Their Chips On Poker Craze

"We're aimed at the new generation of poker players," said Eddy Kleid, Bluff's co-president. "We wanted to make it fun and sexy. We're kind of like a Maxim fo...

See the full content of this document

---