Summary
Ford Motor Co. is in the midst of launching nine new or revamped vehicles in 90 days, its biggest-ever product offensive and an effort the company says should give a lift to what have been disappointing sales this year.
In the critical U.S. market, sales of Ford, Lincoln and Mercury vehicles were off 4.3 percent through June, while industrywide sales were up 1.8 percent, according to Autodata Corp. Its U.S. market share was 18.8 percent for the first six months of 2004, down from 19.9 percent a year ago, Autodata said.See the full content of this document
Extract
Ford Expands Its Line
Two days after last week's financial report, Ford rolled out its new vehicles for journalists at its Michigan proving grounds about 45 miles ...
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